2
AI companies in market
AI Venture Studio
We don't consult on AI. We launch the companies that run on it.
Prisuta Labs is a venture studio that designs, builds, and ships AI-native companies from zero. We hold the thesis, write the code, and operate the businesses — turning hard operational problems into category-defining products.
100%
Built and owned in-house
24/7
Autonomous operating layer
$0→scale
Studio-to-revenue model
Scroll
The Thesis
Most AI is a feature. We build the company around it.
The winners of this cycle won't be the firms that bolt a chatbot onto old software. They'll be operators who rebuild an entire business function as an autonomous system. That's the only kind of company Prisuta Labs starts.
Studio, not agency
We don't bill hours. We take a thesis, found a company, build the product, and carry equity. Our incentive is the outcome, not the invoice.
Operators who code
Built by people who have run the businesses we're rebuilding — retail, sales, finance, operations. We've felt the pain we're now automating.
Autonomy by default
Every company we launch is built to run itself — self-hosted, always-on systems that act, not dashboards that wait for someone to read them.
Portfolio
The companies we've launched
Two AI-native companies, live in the market, each owning a function that used to take a team of humans.
Flagship · Live
LUCAS
The self-hosted AI Chief Operating Officer
LUCAS is an autonomous operating system for a business — a Chief Operating Officer that lives on your own infrastructure. It reads your tools, holds context across the whole company, makes operational calls, and executes them around the clock. Not an assistant you prompt. An operator that runs.
- Self-hosted and private — your data never leaves your walls
- Cross-functional memory across ops, finance, sales, and people
- Acts and executes — workflows, follow-ups, and decisions, autonomously
Visit LUCAS
lucas.prisutalabs.ai
lucas.prisutalabs.ai
JP
Cash is tight this week. What needs to happen?
AI
Three actions. I've drafted reminders for 4 overdue invoices ($28,400), held the Q3 equipment order, and flagged payroll covers with $9k buffer. Approve and I'll run them.
▸ chase invoices▸ hold PO #1182▸ confirm payroll
JP
Run all three.
AI
Done. Reminders sent, PO paused, payroll confirmed for Friday. I'll watch the inbound and update you at 4pm.
Vertical · Live
Zuta Retail Solutions
The AI sales force for automotive retail · ZRS
ZRS is an AI sales assistant built for car dealerships — and built by people who ran them. It works every internet lead the second it lands, qualifies and nurtures buyers in natural conversation, books appointments, and hands the salesperson a hot, ready customer. The store never misses a lead again.
- Instant response on every internet and CRM lead, 24/7
- Human-quality conversations that qualify, nurture, and book appointments
- Built for the dealership stack — CRM, inventory, and showroom workflow
Visit Zuta Retail
zutaretail.com
zutaretail.com · live floor
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Marcus Reed
'24 Silverado · web lead · 0:09 ago
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Dana Wright
Trade-in value · qualified
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Luis Ortega
Financing question · nurturing
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Priya N.
'22 CR-V · appt confirmed
The Studio Model
How a Prisuta Labs company gets built
We run the same disciplined path from idea to operating company — fast enough to move on a thesis, rigorous enough to ship something real.
01
Find the function
We target a business function that's still run by spreadsheets and headcount — and rebuild it as a system.
02
Build the operator
We design and engineer the AI product in-house — autonomous, self-hosted, and built to act, not advise.
03
Launch the company
We stand it up as its own company with its own brand, deploy it with real customers, and prove the model.
04
Operate & scale
We stay in — running, refining, and scaling the business while the next thesis enters the pipeline.
Why we exist
The next great companies won't use AI. They'll be AI — and we're building them.
Partner with Prisuta Labs
Bring us a function worth rebuilding.
For operators, investors, and partners who want to launch an AI-native company — not another tool. Let's build the next one together.